Building
a Foundation for Growth: Proposal of Professional Services
Client: PricewaterhouseCoopers
Project Type: Book Design
Size: 7.5" x 10"
Date: February 2007
The unique
features of this project included a four inch cover flap
which revealed the spread on the overlapping page. The architectural
theme was used as the bridge between a large real estate
development company and the consulting firm. The document
used large amounts of white space. The project required strict
adherence to client branding guidelines and the use of proprietary
photography. The use of symmetry and neutral colors of the
text and graphics reinforced the overall sense of architectural
structure and balance.